Harnessing the media

[magnuminvestigations]

Magnum Investigations was recently contacted by the Gold Coast Bulletin and asked for an interview regarding the industry as someone had mentioned our name in conversation. I reluctantly obliged however asked that the story be delayed until mid Jan as I was away on holiday. So they went ahead and put the story in anyway over Christmas. The headline I dont pretend to like however the calls that came in were astounding. 135 emails in one night alone. If you can harness the energy of the media in your small, medium or large business it will definately pay off.


http://www.gcbulletin.com.au/article/2006/12/30/2557_printstory.html

http://www.magnuminvestigations.com.au

[dublediff]

Any business plan should include promotion and one of the better ways to promote business is the local press - it is always free advertising. That is where you will get the most interest in your area. Cheers.